Foxtel’s USD 3 Mn platform attracts global media partners to focus on experimental advertising

Key Signals in Media & Entertainment

E.U. and British antitrust officials probe advertising deal between Google and Facebook
The Jedi Blue agreement enables Meta to participate in Google’s Open Bidding program, which is a rival to header bidding. While one angle of the E.U. investigation focuses on the deal, another looks at whether Google abuses its dominance. Read More>>
Foxtel Media announced agency partners following rising industry interest
The company announced several new FOXTEST agency partners following a rise in interest from experimental advertising platform. IPG, OMD, Spark Foundry, GroupM, as well as several independent firms have come on board as agency partners. Read More>>
Nippon TV Holdings enters a strategic alliance with The Walt Disney Company
The partnership covers the co-production of local language content for each company’s respective platforms. The agreement will see a range of content, including drama series, animation, and variety shows for global audiences. Read More>>
Mergers and Acquisition 
USD 43 Bn corporate merger births Warner Bros. Discovery
The shareholders of Discovery have voted in the affirmative to merge with AT&Ts WarnerMedia in a USD 43 Bn acquisition, birthing the new moniker of Warner Bros. It will take until next month to finalize the transaction. Read More>>
Executive Movement
Dentsu APAC appoints the Head of Media for Philippines
Mark Gabriel “Mako” Chaves will be responsible for driving synergies for Dentsu Philippine’s media brands and working closely with the heads of iProspect, Dentsu X, and Carat brands to ensure a unified representation of Dentsu’s media capabilities in the industry. Read More>>
Bede Gaming names Industry Veteran Colin Cole-Johnson as CEO
Before joining Bede Gaming, Cole-Johnson has held key positions with some of the biggest industry operators. Overall, he has more than 20 years of experience within the industry and he recently served as a gaming product director at Entain plc. Read More>>
Regulatory Action
Facebook fined USD 18.6 Mn over string of 2018 breaches of EUs GDPR
Facebook’s parent company, Meta, has been fined USD 18.6M by the Irish Data Protection Commission (DPC) over a string of historical data breaches. The security lapses in question, which appear to have affected up to 30 Mn Facebook users, date back several years and had been disclosed by Facebook to the Irish regulator in 2018. Read More>>

Latest Industry Insights from Draup Braindesk



Key Funding Alert

Amazon Prime Video reveals USD 65 Mn Creative Investment in Scotland
Over the last 12 months, the company contributed directly over USD 65 Mn into the Scottish creative industries and that’s across three shows. The streamer has also created over 750 jobs, of which 60% have been Scottish, and 60 traineeships were created directly into those productions. Read More>>

Startup Spotlight

Company – Cloudinary
Total Funding – USD 100 Mn
About: Cloudinary empowers the world’s top brands to deliver visual-first experiences that engage and convert. Cloudinary’s cloud-based solutions for digital asset management (DAM) harness AI-based technologies to remove traditional media management pain-points and allow brands to focus on delivering optimal digital experiences faster. Read More>>
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